Google To Start Blocking Annoying Ads Automatically On Chrome From February 15th

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We all have been victims of annoying and malicious ads showing up on certain sites. Some of these ads will even make your phone start vibrating. These kind of ads abuse browsing experience and the downloads of ad blockers have actually increased. Google wants users to use Chrome to avoid those kinds of ads,and websites are encouraged to get rid of obnoxious ads.
According to Google, they will begin to block all ads from websites viewed on  the Chrome browser (including its own ads) starting on February 15, but only on one condition: if the website doesn’t pass Google’s “Better Ads Standards”. This means that any website that displays ads that are overly annoying won’t show any ads when the viewer uses Chrome.

 Google as a company makes the majority of its money on advertising, However, it wants to make sure that web users can have a pleasant surfing experience without seeing  annoying ads.

So, if you are a website admin, you can use Google’s Ad Experience Report to identify which ads don’t comply with  the Better Ads Standards. If the website has a “passing” status, ads will show business as usual. If the status is “failing” for 30 days or more, Chrome will stop displaying ads on that website. The website will need to use the Ad Experience Report to request a revision of the website before it can start showing ads again.



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