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Nokia Is Coming Back In 2017- Here’s What You Should Expect

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Nokia Is Coming Back In 2017- Here's What You Should Expect 1
As 2016 comes to an end and we look forward to 2017, one of the biggest and most anticipated events of next year will be the return of Nokia.

Nokia was arguably the most popular brand of phones in Nigeria and Sub-Saharan Africa before the existence of the Android OS. Nokia fell out of users favor when they started producing Windows phones. In an attempt to keep up with the Android OS while releasing the Windows powered devices, Nokia launched the Nokia X and Nokia XL devices which i must say was a huge failure as it didn’t get back the attention of it’s users.

Nigeria still remains one of the largest smartphone markets in Africa and with brands like Samsung, Tecno , Infinix and Itel waxing strong in the West African Country can Nokia restore it’s lost glory?.

I made some research and also made some contacts with HMD Global, the company that’ll be taking over Nokia and from the looks of things, Nokia is planning a huge come back in 2017.

Around June , the Finnish mobile company signed an agreement with HMD Global, which will launch new smartphones – running Android – with the Nokia brand next year.

Here’s what you should definitely get to know about those plans.

P.S : SPOILER ALERT!!

HMD Global  for the next 10 years have the right to release feature phones, smartphones and tablets with the Nokia branding. The first Nokia smartphones that’ll use the Android operating system are to go on sale in the first half of 2017.

HMD is a startup that was formed  in the last six months and its Headquarters is based in Finland, just like Nokia. It’s  run by former Nokia executives led by CEO Arto Nummela and President Florian Seiche.

Nokia will not have any design input in the making of these new Android smartphones; all of that will be handled by HMD.

The phones will be made by FIH Mobile Limited, which is a subsidiary of Foxconn, one of the biggest assemblers of smartphones and the maker of the iPhone.

So expect to see some classic devices.

The company has hired Pekka Rantala as its chief marketing officer. He was the former senior vice-president of marketing at Nokia, he also served as the CEO of Rovio Entertainment, the developers of the popular Angry Birds mobile game . Rantala has quite a lot of experience in getting people interested in mobile brands and may just end up to be the perfect choice to help relaunch Nokia’s name in the mobile phone market.

HMD also chose Mother, one of the world’s biggest ad agencies to handle its global launch of Nokia smartphones. Mother’s clients include Target, Calvin Klein and many more major companies and brands. So we’re looking at a very huge launch coming up. Nokia is looking to storm the market.

HMD just made statements about what their Nokia-branded smartphones will be like. They claim the phones will offer consumers

innovation, quality and experience” and will combine that with Nokia’s previous reputation of offering iconic “design, robustness, and reliability”.

I’ve always trusted Nokia devices and I think they won’t fall short of our expectations.

HMD also plans to spend about $500 million in marketing over the next three years to support the sale of the new Nokia phones. So we’re looking at a Massive Ad Campaign.

Believe it or not, that’s all that Nokia and HMD have confirmed so far for their mobile phone return. But what about all the rumors about what those first Android smartphones might actually be like?

Rumored Smartphone Specifications

You can take these rumors with a pinch of salt as the source is not too legit.

According to NPU, the first Nokia branded phone will be called the D1c.

According to the site, there will be two variants of the first Nokia-branded phone from HMD. One will reportedly have a 5-inch display, 2 GB of RAM and a 13 MP rear camera, while the other will sport a 5.5-inch screen, 3 GB of RAM and a 16 MP rear camera. Both variants are supposed to have a Qualcomm Snapdragon 430 processor inside running at 1.5 GHz, along with 16 GB of onboard storage, along with an 8 MP front-facing camera and  Android Nougat tpre-installed. Pricing for the 2 GB version is supposed to be around $150 (N47,000)while the 3 GB version is rumored for about $200(N63,000)

These rumors are not yet confirmed, I just  presented it here just to represent the latest rumors about the new Nokia smartphone.

Challenges

Nokia must try to offer innovative features for its phones that make them stand out from the crowd, yet also make them  quite affordable to attract consumers. Finally, HMD needs a  killer marketing campaign that will combine nostalgia for the Nokia brand with the new beginning for its smartphone products.

What do you want to see in HMD’s Nokia branded phones and do you think the name can come back to life  in 2017? Let me know your thoughts in the comments.

Michael Ajah is a Computer Science Student of The University of Port Harcourt and a Chelsea Fan. He loves RnB and a little mix of Trap Music. An awesome tech reviewer and analyst. Email - [email protected]

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Tecno Camon i4 – Full Specs And Cheapest Price

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Tecno Camon i4

Tecno just launched a new device into the Camon lineup the Tecno Camon i4 and the device comes with very impressive specifications and a very good price in this post I’ll be looking at the specs of the Tecno Camon i4.

Tecno Camon i4

The TECNO CAMON i4 ships with a mid-range MediaTek Helio A22 processor for the 2GB / 3GB RAM version and a MediaTek Helio P22 processor for the 4GB RAM version and 32GB / 64GB  of internal storage.

The Camon i4 runs on Android 9.0 with HiOS 4.6 on top, keeping the lights on is a 3500mAh battery with support for fast charging.

I do hope the fast charging isn’t the same as the Xcharge on the Tecno Spark 2 because that means it’s not actually fast charge. Tecno deserves this shirt on that note

Tecno Camon i4 - Full Specs And Cheapest Price 2

Design And Display

I’m quite impressed with the fact that Tecno decided to go with the dewdrop notch on this device instead of that lousy Apple-like rectangular notch. This one is quite similar to the one on the Samsung M20 and I’d say it’s not bad at all considering the fact that they’ve been giving us phones with notches since the release of the Camon 11 Pro.

Tecno Camon i4 - Full Specs And Cheapest Price 3

You basically get a 6.2-inch IPS Capacitive display with an 81.3% screen-to-body ratio. It’s not something you would call totally bezelless as there’s still as small chin below the device.

Tecno Camon i4

Camera 

The Camera is one of the selling points of this device as the smartphone’s triple camera has a 13MP, 8MP, and 2MP lens combination, which means you would get an impressive performance while taking photos and recording videos at 1080p. The secondary camera at the front is a 16-MP lens and great for selfies. You also get better quality when calling someone via video so cheers to the Snapchat and Instagram Slay Queens.

Tecno Camon i4 - Full Specs And Cheapest Price 4

Software And Hardware

In the specifications department, I’ll give Tecno a B+ on this. The Camon i4 comes with a MediaTek Helio A22 chipset clocked at 2-GHz combined with a Cortex A53 quad-core processor, which takes charge of the Camon i4’s performance. In the graphics department, you get A PowerVR GE8300 GPU to take care of the graphics. There’s also a 4GB variant that comes with a higher Helio P22 Chipset.

Storage

The Camon i4 comes with 32GB of internal storage that can be expanded to 256GB via a memory card. There are 2GB, 3GB, and 4GB variants.

Network And Connectivity

The new Tecno Camon i4 offers a variety of options for easy connectivity, which includes 4G with VoLTE (Voice Over LTE), Wi-Fi, mobile hotspot, micro-USB, GPS, Bluetooth, etc.

Battery

The Tecno Camon i4 ships with a 3500 mAh non-removable lithium-ion battery which means you get a battery that’s enough to last you 10 hours when used actively and about 36 hours when on standby

TECNO Camon i4 Specifications

  • Display: 6.217-inch (1520 x 720) pixels) HD+ display
  • Chipset: 2GHz Quad-Core MediaTek Helio A22 12nm processor / 2GHz Octa-Core MediaTek Helio P22 (MT6762) 12nm processor
  • RAM+ROM: 2GB / 3GB RAM with 32GB storage, 4GB RAM with 64GB storage, expandable memory up to 256GB with microSD
  • Operating System: HiOS 4.6 based on Android 9.0 (Pie)
  • SIM: Dual SIM (nano + nano + microSD)
  • Camera: 13MP + 2MP rear camera, 8MP 120° ultra-wide camera, quad LED flash; 16MP front-facing camera
  • Sensor: Fingerprint sensor, AI Face Unlock
  • Dimensions: 156.9×75.8×7.96mm
  • Network: Dual 4G VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth, GPS
  • Battery :3500mAh battery

Pricing

The price of the Tecno Camon i4 for the 2GB + 32GB variant is N49,000 ($140)

The price of the Tecno Camon i4 for the 3GB + 32GB variant is N55,000 ($154)

The price of the Tecno Camon i4 for the 2GB + 32GB variant is N63,000 ($175)

So what do you think? Is this your next smartphone

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How Multiple Cameras Work On Android And iOS Smartphones

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How Multiple Cameras Work On Android And iOS Smartphones 5

How multiple cameras work on smartphones have always been a question on the minds of most people and 2019 is the year of multiple cameras and many if not all smartphone brands have released phones with multiple cameras. You’ve probably seen the Nokia 9 Pureview with 5 cameras and the Huawei P30 Pro that comes with 4 cameras  (40MP + 20MP +12MP +TOF Camera) and 50x optical zoom.

https://www.gadgetsnow.com/mobile-phones/Huawei-P30-Pro

 Huawei P30 Pro

How Multiple Cameras Work

These two devices come with crazy specifications but I won’t go into that right now, maybe in another post.

However, have you ever tried covering the main camera of your device with a dual camera?

If you haven’t, try doing that right now.

You’ll notice you are actually blocking the whole camera. That leaves the question – What do the secondary cameras do and how do they work.

How Multiple Cameras Work On Android And iOS Smartphones 6

How Multiple Cameras Work

Now I want you to understand this. Most OEMs have other uses of their secondary camera other than the ones I’m going to mention below. These are just the basic functions of the secondary camera.

The secondary camera improves the overall clarity of the image with the help of a “Monochrome” feature. The secondary camera only records the black and white version of the image. With the help of the Monochrome sensor, the primary camera measures how much light is coming from the point of focus.

Previously (with the exception of the Google Pixel 3), the primary camera in smartphones normally handled the measurement so there was a very high possibility of losing some detail while measuring light intensity since it would still need to work on the color filtering.

So this extra burden is handled by the second camera which takes care of that area. Combining the monochrome image which has detailed information about the light and sharpness with the colored image that was captured by the primary camera will produce a rich and detailed image.

In some phones, the secondary camera acts as the zoom lens. Huawei uses their cameras on the P30 Pro a bit differently but going into the entire details might end up making this post a bit lengthy and a bit boring for people who aren’t hardcore techies so I’d try to keep this balanced. However, if you’d like to see that in another post do let me know in the comments.

So that’s basically how multiple cameras work on smartphones

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