Allo - This Might Be The Chat Application We've Been Waiting For


Allo — the messenger client Google announced at Google I/O 2016
that leverages Google Assistant — has a lot of people scratching
their heads while thinking that the last thing we need is yet another
messenger client. Our own Dan Bader does a great job breaking
down why Google "needs" Allo to showcase new technology in a
mobile-first way, but for the users — you and me and your Grandma
— there are already pages full of messengers that work in Google
Play. It feels like Allo will be just another app you can use to chat
with friends that has a cool feature or two — just like the handful of
other apps you use to chat with your friends that has a cool feature
or two; one that some folks will try for a while, then move on.

Source - Android

That could very well be the case, and Allo just won't catch on. But
there is an alternative way to think. What if there was an app that
had the simple appeal of Apple's iMessage , but was available for
every person using an iPhone or an Android?
If you've used iMessage, you probably know what I mean here. If
you haven't, think of Hangouts or WhatsApp without a million
settings or options, and instead just lets you chat with anyone who
also uses it, or send and receive SMS messages from anyone with
a phone. Right out of the box, as long as you're signed-in,
iMessage just does what it does. No fiddling with multiple
accounts and multiple settings pages, no support issues when
switching from one phone to the next (as long as both phones
support it), and no digging through options to sort out merging
SMS messages with "regular" messages or any sort of setup. Pick
up your phone, tap the icon and just chat with anyone. That's
something a lot of people want, but less than 20% can do because
iMessage is tied to one platform.
The obvious solution is for Apple to open up iMessage to everyone.

That's not going to happen any time soon. We tend to forget that
Apple isn't in the business of selling software, even though some
of their software is done very nicely. Apple wants to sell you
iPhones and iPads and Macs. Part of the way they can do that is by
having software that people want to use locked in to their
products, and not sitting in every app store. As long as they
continue to make giant stacks of money every quarter, they have
no incentive to branch out and become a services company, and
we end up trying to find other apps that will work for us.

Allo could be that app, and unified messaging doesn't have to be a
Hangouts could have been that app, or WhatsApp or BBM or any
number of messengers that work fairly well and are cross-platform,
but for some reason people still want iMessage on Android. I think
it's that simplicity factor mentioned above. Many of us do use
Hangouts or WhatsApp and have no issues, but even we can't
deny that the apps are clunky and can be confusing. Hangouts in
particular is just "so Google." You can do so much more with
Hangouts — use it for messages to and from a virtual Google Voice
number on an unlimited number of computers or phones, for
example — but I think most people just want something simple.

Allo might be that simple iMessage replacement people are looking
There are some valid criticisms if we think of Allo this way. The
addition of a smart "bot" that needs to analyze your conversation
means that not all messages are encrypted unless you go
"incognito." And having some smart bank of computer servers
reading your messages is going to bother a lot of people in the first
place. That could be enough to keep people using WhatsApp or
Facebook Messenger. And some folks will hate it simply because it
comes from Google and not their own favorite tech company — it's
cool to hate Google now that they dominate mobile.
All I know is that Allo might be what we're looking for, or it might
not. We'll know later in 2016 when we all can use it.

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I'm a Computer Science Student of The University of Port Harcourt and a Chelsea Fan. I love RnB and A little Trap Music. Tech flows in my veins. I love to have fun with friends and I read a lot. 

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